Public Relations Specialists
Account Executive, Public Affairs Specialist, Public Information Officer, Public Relations Specialist (PR Specialist)
see titles from the Air Force, Army, Coast Guard, Marine Corps, or Navy.
Broadcast Journalist; Broadcast Journalist Apprentice; Broadcast Journalist Craftsman; Broadcast Journalist Helper; Broadcast Journalist Journeyman; Photojournalist Apprentice; Photojournalist Craftsman; Photojournalist Helper; Photojournalist Journeyman; Public Affairs Manager
Chief Public Affairs NCO; Multimedia Illustrator; Public Affairs Broadcast Specialist; Public Affairs Specialist; Recruiter; Recruiting and Retention NCO (Army National Guard of the United States)
Broadcast Journalist; CWO - Intelligence; LDO - Intelligence; LDO - Photography; Photojournalist; Public Affairs Specialist; Public Information; Public Information Specialty; RL - Special Duty - Foreign Area Officer, Qualified; RL - Special Duty Officer (Public Affairs); RL - Special Duty Officer - Intelligence Officer
Basic Combat Correspondent; Broadcast Journalist Apprentice; Broadcast Journalist Helper; Broadcaster; Mass Communications Specialist; Multimedia Illustrator; Photojournalist Craftsman; Photojournalist Journeyman; Public Affairs Officer; Recruiter; Recruiting and Retention NCO (Army National Guard of the United States)
Broadcast Reporter; Broadcaster; Historical Officer; LDO - Photography; Mass Communications; Naval Attache (Assistant); Public Affairs Officer (Enlisted); Public Affairs Supervisor; RL - Special Duty Officer (Public Affairs); Radio-Television Program Officer; Senior Enlisted Public Affairs Advisor
What they do:
Engage in promoting or creating an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media.
On the job, you would:
- Respond to requests for information from the media or designate an appropriate spokesperson or information source.
- Write press releases or other media communications to promote clients.
- Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
Arts and Humanities
Communications
Business
- sales and marketing
- customer service
Engineering and Technology
- computers and electronics
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Basic Skills
- listening to others, not interrupting, and asking good questions
- talking to others
Social
- changing what is done based on other people's actions
- understanding people's reactions
Problem Solving
- noticing a problem and figuring out the best way to solve it
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Verbal
- listen and understand what people say
- communicate by speaking
Ideas and Logic
- notice when problems happen
- use rules to solve problems
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People interested in this work like activities that include leading, making decisions, and business.
They do well at jobs that need:
- Integrity
- Attention to Detail
- Dependability
- Persistence
- Cooperation
- Stress Tolerance
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You might use software like this on the job:
Graphics or photo imaging software
- Adobe Systems Adobe Illustrator
- Adobe Systems Adobe Photoshop
Web page creation and editing software
- Adobe Systems Adobe Dreamweaver
- Facebook
Video creation and editing software
- Apple Final Cut Pro
- YouTube
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bachelor's degree
usually needed
Get started on your career:
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New job opportunities are likely in the future.
$58,020
per year, on average
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You might like a career in one of these industries:
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In the Army:
Chief Public Affairs NCO; Multimedia Illustrator; Public Affairs Broadcast Specialist; Public Affairs Specialist; Recruiter; Recruiting and Retention NCO (Army National Guard of the United States)
