Certification: Online Marketing Certified Associate (OMCA)
548 Market Street San Francisco, CA 94104
OMCA is a valuable entry-level certification for online marketing
associates and entry-level practitioners. Perfect for managers, those just
starting in digital marketing, or as a first step towards earning an OMCP
certificate, an OMCA certification is designed to prove conceptual
knowledge of digital marketing and demonstrate foundational knowledge of
generally accepted practices across multiple digital marketing disciplines.
To be eligible for a OMCA Credential, you must first meet specific
education and marketing experience requirements. The final step to becoming
an OMCA is passing a multiple-choice examination that tests conceptual
knowledge across five of eight online marketing disciplines including
Content Marketing, Conversion Rate Optimization, Email Marketing, Mobile
Marketing, Digital Advertising, Search Engine Optimization (SEO), Social
Media Marketing, and Web Analytics.
associates and entry-level practitioners. Perfect for managers, those just
starting in digital marketing, or as a first step towards earning an OMCP
certificate, an OMCA certification is designed to prove conceptual
knowledge of digital marketing and demonstrate foundational knowledge of
generally accepted practices across multiple digital marketing disciplines.
To be eligible for a OMCA Credential, you must first meet specific
education and marketing experience requirements. The final step to becoming
an OMCA is passing a multiple-choice examination that tests conceptual
knowledge across five of eight online marketing disciplines including
Content Marketing, Conversion Rate Optimization, Email Marketing, Mobile
Marketing, Digital Advertising, Search Engine Optimization (SEO), Social
Media Marketing, and Web Analytics.
- More than two years of education or training after high school required?
- Yes
- More than two years of work experience required?
- Yes
- Oral or Written Exam Required?
- Yes
- Renewal Required?
- Every 2 Year(s)
- Renew through Continuing Professional Development(CPD)?
- Yes
- Does applicant have choice of at least two options from above for renewal (CEU, CPD, or exam)?
- No
Core
- The certification does not have a minimum education level or has an education level below a two-year Associates of Arts or Associates of Sciences degree and the certification does not have a minimum requirement for work experience or requires two or less years of work experience.
- The certification has an education level of an Associates of Arts or Associates of Sciences degree or higher, but has a work experience requirement of less than 2 years of work experience.
- The certification has a work experience requirement of more than 2 years but does not require a two-year Associates of Arts or Associates of Sciences degree.