Public Relations & Fundraising Managers at My Next Move for Veterans

Public Relations & Fundraising Managers

Also called: Account Supervisor, Development Director, Public Relations Director, Public Relations Manager (PR Manager)

In the military: see titles from the Air Force, Army, Coast Guard, Marine Corps, or Navy.

What they do:

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client; or if engaged in fundraising, plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

On the job, you would:

Identify main client groups and audiences, determine the best way to communicate publicity information to them, and develop and implement a communication plan.
Develop and maintain the company's corporate image and identity, which includes the use of logos and signage.
Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.

Business

sales and marketing
customer service

Arts and Humanities

English language

Communications

multimedia

Math and Science

psychology

Basic Skills

listening to others, not interrupting, and asking good questions
reading work related information

Problem Solving

noticing a problem and figuring out the best way to solve it

People and Technology Systems

thinking about the pros and cons of different options and picking the best one
figuring out how a system should work and how changes in the future will affect it

Verbal