Advertising Sales Agents
Advertising Account Representative, Advertising Representative, Advertising Sales Representative (Ad Sales Representative), Sales Representative
What they do:
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.
On the job, you would:
- Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
- Maintain assigned account bases while developing new accounts.
- Provide clients with estimates of the costs of advertising products or services.
Knowledge
Business
- sales and marketing
- customer service
Arts and Humanities
- English language
Communications
- multimedia
Math and Science
- arithmetic, algebra, geometry, calculus, or statistics
Skills
Basic Skills
- talking to others
- listening to others, not interrupting, and asking good questions
Social
- talking people into changing their minds or their behavior
- looking for ways to help people
Problem Solving
- noticing a problem and figuring out the best way to solve it
Abilities
Verbal
- communicate by speaking
- listen and understand what people say
Ideas and Logic
- come up with lots of ideas
- create new and original ideas
Personality
People interested in this work like activities that include leading, making decisions, and business.
They do well at jobs that need:
- Attention to Detail
- Initiative
- Persistence
- Integrity
- Achievement/Effort
- Dependability
Technology
You might use software like this on the job:
Graphics or photo imaging software
- Adobe Creative Cloud software
- Canva
Presentation software
- Microsoft PowerPoint
Desktop publishing software
- Adobe InDesign
- Microsoft Publisher
Education
Education: (rated 4 of 5)
bachelor's degree or
high school diploma/GED
usually needed
high school diploma/GED
usually needed
Job Outlook
Below Average
New job opportunities are less likely in the future.
Explore More
- Advertising & Promotions Managers
- Market Research Analysts & Marketing Specialists
- Marketing Managers
- Sales Managers
- Search Marketing Strategists
You might like a career in one of these industries:
See more details at O*NET OnLine about advertising sales agents.